Sunday, March 20, 2005

Campbell, Coca-Cola, Coors, eo ally on Supply Chain Benchmarking

Six leading consumer products companies have joined forces to conduct a review of the supply chain best practices and metrics of the world's leading consumer products companies.

Campbell Soup Company, Coca-Cola, Coors, Hallmark, Whirlpool and Polo Ralph Lauren Corporation have formed an advisory board for what they are calling the Consumer Products Supply Chain Best Practices Review.

Focused on supply chain processes, the advisory board will define the specific processes and metrics to be surveyed and will oversee the collection and analysis of responses from participating companies through a Web-based interview tool.

The data analyzed will be presented to participants in a series of reports and review meetings that will provide specific insights into the current and best practices of consumer products companies within various industry subcategories.
Read further.